With Cute Potato India, the goal is to make life a little brighter, a little cozier, and a lot more joyful for families everywhere. It’s not just about dressing babies—it’s about celebrating their milestones, honoring their comfort, and giving parents one less thing to worry about. Our story is rooted in the belief that the most profound changes begin at home, and we’re proud to bring that vision to families like yours.
Every piece in the Cute Potato India collection carries the essence of this journey. The soft fabrics, playful designs, and thoughtful details aren’t just products—they’re a reflection of the love, care, and experience that comes with raising a child. It’s a commitment to crafting clothes that parents can trust and babies can thrive in.
How it all began...
Cute Potato India is a proudly Made-in-India kids’ brand, founded by Sharwari Sharad Shetye and her father, Sharad Raghunath Shetye. With a mission to create purposeful and high-quality products, the brand specialises in designing premium baby clothing that combines soft fabrics, playful patterns, and thoughtful details. Inspired by the transformative journey of parenthood, Cute Potato India delivers clothing that prioritises comfort, safety, and style, giving parents confidence in every purchase. Rooted in the belief that meaningful change begins at home, we aim to bring joy and value to families across India, while promoting locally made, sustainable products.
The Potato Squad: Serving Cuteness
A great team is essential for achieving success and fostering a positive work in the fashion industry.
They uplift and motivate each other, celebrating successes and offering great support.
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Rahul Patil
(Head - Marketing)
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Ashlesha Jadhav
(Senior Fashion Designer)
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Aditya Satya
(Operations Manager)
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Prateek Dubey
(Customer Support Manager)